The 1890 501® jean was the first style created after the rivet patent expired that same year. This meant that other companies could start to copy Levi’s famous patent riveted overalls, which had been made only by LS&CO. since 1873. To answer the coming competition, LS&CO. printed the inside pocket bag with language and information about the strength and originality of the XX overalls.
1890 was the year that the 501 number was first assigned to the famous pants — likely done because the company no longer had and exclusive on patented clothing, and also because there was a good-sized line of clothing by this time. It was easier for retailers to order their products by number, rather than by a simple description, as had been done in the past. Any product made with the highest quality materials was given a lot number beginning with 5: 501 for the overall, 506 for the jacket, etc. Still made wit X 9 oz. denim from the Amoskeag Manufacturing Company, the 501 was at the head of the class.
THE 1890 501® JEAN IS A LOOSE, ANTI-FIT WAIST OVER-ALL.
— 9OZ PLAIN SELVEDGE DENIM (12OZ AFTER WASH)
— 1 BACK POCKET WITH EXPOSED RIVETS
— SUSPENDER BUTTONS
— TWO HORSE LEATHER PATCH
— CROTCH RIVET
— SINGLE NEEDLE ARCUATE
— POCKET BAG PRINT
— BURIED WRATH FINISH
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LVC 1890 501 Buried Wrath